Founder’s School 154 articles

Founder's School

Real Equity vs Virtual Shares in Bulgaria: A Corporate Governance Playbook for Employee Incentives

By Viktor Mitev 13 February 2026 7 mins read

Viktor Mitev Viktor is a partner at EY Bulgaria dealing with tax planning of deals, […]

Founder's School

Founders, Stop Dumping Money on Your Go-To-Market Strategy

By Ksenia Novikova 28 January 2026 4 mins read

If you’re a founder, at least once you’ve googled “go-to-market strategy.” You’ve asked ChatGPT, and […]

News

Ukrainian Preply: How a Regional EdTech Reached Unicorn Status?

By Kristiana Kuneva 22 January 2026 4 mins read

Although the COVID period was fruitful for a lot of EdTech startups, the story of […]

Founder's School

CEE Founders, Stop Hiring “Fundraising Consultants.”

By Adam Hashchyshyn 7 January 2026 4 mins read

I’ve noticed a new trend in the CEE ecosystem: first-time founders outsourcing one of their […]

Leadership

Identity After the Merger: A Case Study on Turning the Strengths of Seven Companies Into One Coherent Story

By Etien Yovchev 11 December 2025 8 mins read

Brand is often treated as surface. An afterthought added after direction, structure, and strategy are […]

Founder's School

What Agency Founders Should Know Before Building Their First Product

By Dmytro Tymoshchuk 8 December 2025 5 mins read

Most CEE startup founders start their entrepreneurial journey by building an agency, like Omnisend, which […]

Ecosystem

What CEE Startups Need More Than Money

By Serhiy Tokarev 25 November 2025 6 mins read

The Central and Eastern European (CEE) has grown remarkably over the past decade, yet despite […]

SPONSORED Founder's School

Financing the Frontier: Inside CFO Insights’ Blueprint for Europe’s Scaleups in Deep Tech, Climate, and Defense

By CFO Insights 6 November 2025 5 mins read

Europe’s most ambitious founders are building at the edge of innovation — from AI and […]

Deals

Founder Red Flags: Behaviors That Shut Investors Out

By Ana Marija Kostanic 7 October 2025 6 mins read

At Infobip Shift’s Startup stage in Zadar, Croatia – a small crowd of founders, investors, […]

Founder's School

Why Brilliant Products Still Fail to Raise Capital

By Dimitar Karastoyanov 30 September 2025 4 mins read

Attracting Investors: Practical Legal Advice for Startups and Scale-ups Founders in CEE are sitting on […]

Founder's School

How to Know Which People Your Business Can’t Survive Without

By Mira Krusteff 25 September 2025 5 mins read

A practical framework to identify key people, assess risks, and decide what to do next. […]

Ecosystem

“There is no liquidity in Europe, period.”

By Ana Marija Kostanic 19 September 2025 6 mins read

“Is there hope for Europe?” might sound like the beginning of a grim political debate, […]