Search for...

Get To Know 20+ Marketplaces Accelerating in Southeast Europe

Marketplaces tech startups
Image credit: Canva
, , , ~

Now that we found out the secrets to launching a marketplace in Southeast Europe, it’s time to look at the startups and founders working to develop theirs in different verticals. From Romania to Bulgaria, Greece, North Macedonia, and Serbia, we have rounded up solutions in verticals like health, beauty, sustainability, mobility, and HR, to name a few.

Marketplaces are more than an exchange of goods these days. They bridge people with services, but also mentors or users with similar interests. Amongst the solutions, discover platforms that connect patients with medical staff, mothers with classes to change their careers, and people with disabilities with the right part-time or full-time job.

If there are new names or updates you would like to share about the beginning of mapping of the SEE marketplaces, feel free to contact me at [email protected] 

Marketplaces tech startups

Emerging marketplaces in SEE

Beauty Marketplaces

 

Name: Mero

Country: Romania

Founders: Dragos Sebestin, Catalin Lupu, Andreea Trif, Elena Filip, Adrian Trif

Solution: Mero proposes an online platform for booking hair and beauty professionals.

Launch/funding: 2017/€500K

 

Name: Stailer

Country: Romania

Founder: Andrei Ursachi

Solution: Stailer offers a platform for booking beauty specialists from different saloons in the country.

Launch/funding: 2020/€2M

 

Name: Glow2Go

Country: Romania

Founders: Raluca Elena Enache, Daniela Padurariu

Solution: Glow2Go offers a platform for connecting beauty experts with potential clients and delivering services at their houses.

Launch/funding: 2020/€190K

 

EdTech Marketplaces

Name: CourseDot
Country: Bulgaria
Founder: Theodor Panayotov
Solution: CourseDot offers an online marketplace for IT training courses.
Launch/funding: 2015/€1.4M

 

Name: She is Mom

Country: Romania

Founders: Andreea Radu, Andreea Iacob, Daniela Enache, Nicoleta Neacsu, Alexandra Badea

Solution: She is MOM is building a platform for women that want to upgrade their skills or find mentors, and change careers.

Launch/funding: 2019/€100K

 

Circular Economy Marketplaces

 

Name: Spotawheel

Country: Greece

Founders: Charis Arvanitis, Kiriakos Agadakos

Solution: Spotawheel is a tech-driven platform that connects customers with the second car of their dreams.

Launch/funding: 2016/€120M

 

Name: Flip

Country: Romania

Founders: Alin Luca, Alex Burghelia, George Moroianu

Solution: Flip offers a circular economy platform for pre-owned phones.

Launch/funding: 2019/€8M

 

Name: NOLD 

Country: Bulgaria

Founders: Boryana Uzunova, Ana Kremenlieva

Solution: NOLD offers a P2P platform for pre-owned fashion items where users can sell and buy what no longer brings joy to their life.

Read more:  Angel Investor Ciprian Man: Startups must build resilience

Launch/funding: 2020/€100K

 

Name: Addit Tech

Country: Bulgaria

Founders: Strahil Radovski, Ani Bachvarova, Assen Assenov, Ivaylo Petkov

Solution: Addit Tech is a platform where you can rent gadgets to test them out before you buy them, or you can also give them back and rent another one.

Launch/funding: 2020/€600K

 

Name: INKI

Country: Romania

Founder: Liviu Hulută

Solution: INKI proposes a device-on-demand service for companies that need to rent laptops or phones and other gadgets based on a monthly subscription.

Launch/funding: 2021/€200K

 

Name: Toboro

Country: Romania

Founders: Cosmin Cristea, Ana Chivu, Adina Teleuca   

Solution: Toboro is developing a platform for renting or borrowing items like bicycles, dehydrators, or tents, for example, from somebody nearby to improve the sharing economy.

Launch/funding: 2021/€10K

 

Name: Malkisakrovishta.bg 
Country: Bulgaria
Founders: Stefka Stojanow 
Solution: “Little Treasures” is a P2P circular economy platform for pre-loved children’s products. Parents can create a profile to upload items they want to sell, like clothes, shoes, accessories, furniture, gadgets, toys, and books.
Launch/funding: 2022/Bootstrapping

 

Tech providers Marketplaces

 

Name: Softlead

Country: Romania

Founders: Alexandra Roata, Andrei Dumitrascu

Solution: Softlead is an IT marketplace targeting companies looking to compare, review, and choose the best software product for their business.

Launch/funding: 2013/€200K

 

Name: FlexCar
Country: Greece
Founders: George Desyllas, Konstantinos Davaris
Solution: FlexCar offers a platform that facilitates international automotive leasing.
Launch/funding: 2018/€290M

 

Name: ProfiCircle

Country: Romania

Founders: Cristian Gusa, Eduard Daniliuc

Solution: ProfiCircle is a B2B SaaS market network for people looking to buy storage and retail equipment.

Launch/funding: 2019/N/A

 

Marketing Marketplaces

 

Name: FameUP

Country: Romania

Founder: Ionut Patrascoiu

Solution: FameUP is an agency offering a platform with a network of influencers that brands can collaborate with for marketing purposes.

Launch/funding: 2020/€2.5M

 

Name: 2value

Country: Romania

Founder: Mihaela Raluca Tudor

Solution: 2value offers a platform and a mobile app to connect companies with journalists and get their stories across different media channels.

Launch/funding: 2021/€180K

 

Sustainability Solutions Marketplaces

 

Name: Charger

Country: Romania

Founders: Iulia Dorobantu, Cristian Danciu, Adrian Tutuianu, Aurel Basuc

Solution: Charger offers a sustainable mobility marketplace to buy technological equipment, like charging stations for cars or bikes.

Launch/funding: 2021/€30K

Read more:  Who’s who on the Romanian PropTech startup market?

 

Name: NRGI.AI

Country: Romania

Founders: Andrei Ilas, Florin Grosu

Solution: NGRI AI offers a B2B energy marketplace powered by AI to get the best contracts for electrical consumption.

Launch/funding: 2021/€120K

 

Name: Bonapp.Eco
Country: Romania
Founder: Gregoire Vigroux
Solution: Bonapp.eco is an online platform and mobile app connecting retailers selling goods close to the expiration date with interested users.
Launch/funding: 2021/€800K

 

Health Marketplaces

 

Name: FindMeCure

Country: Bulgaria

Founders: Ivaylo Yosifov, Maya Zlatanova, Miroslav Valchev

Solution: FindMeCure aims to bring medical research closer to patients by offering a platform that connects patients with treatments or clinical trials.

Launch/funding: 2015/€400K

 

Name: Healee

Country: Bulgaria

Founders: Hristo Kosev, Josif Dishliev

Solution: Healee offers a digital platform connecting health professionals with users.

Launch/funding: 2016/€870K

 

Name: SanoPass

Country: Romania

Founders: Andrei Vasile, Delia Iliasa

Solution: SanoPass is a platform aiming to digitize preventive medicine by promoting different packages that B2B clients can choose from.

Launch/funding: 2018/€1.2M

 

Name: Beesers

Country: Romania

Founder: Ovidiu Tuduruta

Solution: Beesers offers a mobile app to connect patients with medical specialists that can do home visits.

Launch/funding: 2021/€500K

 

Marketplaces for Professionals

 

Name: Sibus
Country: Romania
Founder: Patrick Nordstjærne (Danish founder but local company and team) 
Solution: Sibus offers an online marketplace that connects clients with accountants, auditors, and lawyers.
Launch/funding: 2014/€80K

 

Name: Vesselbot

Country: Greece

Founders: Athanasia Panagiotopoulou, Constantine Komodromos

Solution: Vesselbot offers a digital solution, amongst others, called VesselBot Marketplace to aid charter management – find collaborators, negotiate price, and conclude transactions.

Launch/funding: 2015/N/A

 

Name: Expert24

Country: Romania

Founder: Adrian Daniel

Solution: Expert24 is a demand-driven services marketplace connecting specialists with users from industries like events, health, and beauty, to name a few.

Launch/funding: 2019/€50K

 

Name: Helperz 

Country: Romania

Founders: Ovidiu Stegari, Laura Bulai

Solution: Helperz is a service platform that connects people with the right sitters, be it for children, older people, or even pets.

Launch/funding: 2019/€100K

 

Name: MOMSI 

Country: Romania

Founder: Ionut Turlea

Solution: MOMSI is a social app and marketplace for mothers that want to meet with similar women for play dates or find out about the right products and services.

Launch/funding: 2019/N/A

 

HRTech Marketplaces

 

Name: DEV.BG

Country: Bulgaria

Founder: Ivaylo Hristov

Solution: DEV.BG offers an HR marketplace that connects companies, jobs, and the perfect employees in Bulgaria.

Read more:  North Macedonia gets green light for establishing Green Financing Facility programme worth $46.5M

Launch/funding: 2016/€250K

 

Name: Upshift

Country: North Macedonia

Founders: Steve Anevski, Alex Pantich, Nick Jordanovski

Solution: Upshift is a mobile-based HR marketplace to match temporary workers with open positions.

Launch/funding: 2016/€3.6M

 

Name: Brand SolutionBest Online Assistant

Country: North Macedonia

Founder: Elizabeta Jovanovska

Solution: Best Online Assistant is a digital platform that offers education for digital skills and a job board for people with disabilities.

Launch/funding: 2017/N/A

 

Name: JAMBA

Country: Bulgaria

Founders: Joana Koleva

Solution: Jamba offers a platform for people with disabilities that want to grow their skills, and then connects them with potential employers.

Launch/funding: 2017/N/A

 

Name: Joberty

Country: Serbia

Founder: Nikola Mijailovic,

Solution: Joberty is a workplace community for developers that also offers a job marketplace to connect companies with their future team members.

Launch/funding: 2019/€350K

 

PropTech Marketplaces

 

Name: Blueground

Country: Greece

Founders: Alexandros Chatzieleftheriou, Alexis Maragkos, Andreas Nezeritis, Aneesa Arshad, Kurtulus Korkmaz, Penny Papakonstantinou

Solution: Blueground is a platform that connects users with short-term or long-term pre-furnished rental apartments worldwide.

Launch/funding: 2013/€240M

 

Name: Milluu

Country: Romania

Founders: Florin Stoian

Solution: Milluu offers an online platform that connects real estate brokers with people searching to rent apartments.

Launch/funding: 2017/€1M

 

Name: Gaida

Country: Bulgaria

Founders: Galia Jordanova

Solution: Gaida AI is a platform that connects users with real estate leads from inquiry to deal.

Launch/funding: 2018/N/A

 

Name: Protio

Country: Greece

Founder: Antonios Fiorakis

Solution: Protio offers a platform to sell or invest in apartments.

Launch/funding: 2021/€2M

Retail Marketplace

 

Name: eBag.bg 
Country: Bulgaria
Founder: Ivan Alexandrov
Solution: eBag offers a digital supermarket where users can browse and get products delivered right at their door.
Launch/funding: 2014/€700K

Name: PopMarket
Country: Greece
Founders: Nick Telecki, Takis Malavetas
Solution: PopMarket offers an online delivery platform for users looking to stock up on groceries with the goal of limiting food waste.
Launch/funding: 2021/€3.4M

 

The startups are listed based on the year of their launch.

Do you want to stay up to date with the content we produce at The Recursive?

Follow us on socials (LinkedIn | Instagram | Facebook | Twitter) + join the newsletter for a weekly dose of innovation leadership resources.

Help us grow the emerging innovation hubs in Southeast Europe

Every single contribution of yours helps us guarantee our independence and sustainable future. With your financial support, we can keep on providing constructive reporting on the developments in the region, give even more global visibility to our ecosystem, and educate the next generation of innovation journalists and content creators.

Find out more about how your donation could help us shape the story of the SEE entrepreneurial ecosystem!

One-time donation

You can also support The Recursive’s mission with a pick-any-amount, one-time donation. 👍

Elena is an Innovation Reporter at The Recursive with 10+ years of experience as a freelance writer based in Bucharest, Romania. Her mission is to report internationally on the amazing progress of the local startup ecosystems while bringing into focus exponential projects developed in niches like health and education or by female entrepreneurs.
Startups