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Belgrade-based Prepia Lands €1.5M to Become the Duolingo of Professional Exams

Belgrade-based Prepia Lands €1.5M to Become the Duolingo of Professional Exams, TheRecursive.com
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Serbian edtech startup Prepia raises €1.5M seed funding from CEE firms Inovo and Silicon Gardens to scale its AI-driven exam prep platform, already used by 100,000+ learners and generating €1.2M ARR in under nine months.

👯 Founders: Viktor Pesic, Ivan Jurisic
📅 Founding year: 2024
🏭 Industry: EdTech
💥 Problem: Traditional study materials are not optimized for mobile or modern learning, making exam preparation inefficient and less accessible.
📣 Solution: AI-powered exam prep platform that converts traditional materials into mobile-friendly learning experiences for professional exams (SAT, GMAT, nursing, bar exams, etc.), achieving 98% content accuracy, 92% pass rate, and a 4.8/5 rating from 400+ reviews.
👥 Customers: Students preparing for professional exams (300+ identified markets)


🌱 Stage: Seed
💰 Investment amount: €1.5 million

 🚀 Funded by: Inovo, Silicon Gardens (Slovenia)

👁️‍🗨️ Investor’s perspective:

Execution: Viktor scaled revenue from €0 to almost €1M in under 8 months using Google Ads alone.
Team: Viktor has 10+ years of programming experience and GTM skills. Ivan (ex-Roche) brings business expertise to accelerate scaling.

💬 In their own words: “Our attention spans are shrinking in the age of TikTok and Instagram, posing challenges for traditional learning methods. This is already a serious issue, but nothing compared to what we’ll see with younger generations. Prepia addresses this by offering a personalized, efficient learning path that adapts to each user’s needs,” said Viktor Pešić, co-founder of Prepia.

💡 It will be spent on: Scaling across 300+ identified exam markets.

💪  Their specialty: Combining AI with mobile-first design to deliver efficient, high-performing exam prep.

🔑 Business model: Direct-to-consumer, likely subscription or pay-per-course, using paid marketing (e.g., Google Ads).

👩‍🏫 Market: Global professional exam prep market
📊 Traction: Monthly revenue growth from ~ €2.37K in Sept 2024 to ~€95K in May 2025
Competitors: Magoosh, Khan Academy (for test prep), UWorld, and Quizlet

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