FemTech is considered one of the most underfunded startup sectors, even though the market is expected to grow significantly, with an estimated 2024 market size of US $39.29 billion, projected to reach US $97.25 billion by 2030 (CAGR ~16.37% from 2025–2030).
Nevertheless, we’re still at a very early stage for the femtech industry, which accounted for just about 1% of total healthtech investments in 2022, according to Speedinvest research. In the EMEA region (Europe, the Middle East, and Africa), funding fell by roughly 40% compared to the 2021 boom.
Europe’s first femtech unicorn, Flo Health, actually originated in Belarus. Founded in 2015 by Dmitry Gurski and his brother Yuri Gurski, Flo Health is the company behind the popular mobile app Flo, which allows users to track menstrual cycles, ovulation, pregnancy, perimenopause/menopause, symptoms, and other women’s-health signals. In July 2024, Flo Health raised over US$200 million in a Series C round from General Atlantic, crossing a valuation of US$1 billion.
Across Europe, several emerging players are gaining traction in areas such as maternal mental health, women’s digital health coaching, and more. Below are six startups currently building strong momentum.
The data is sourced from Dealigence.
ARTEMIS by Alpha Femtech (Hungary)
About: A smart bodysuit designed to alleviate menstrual pain. Targets individuals seeking comfort and relief during their menstrual cycle.
Founders: Anna Zsofia Kormos, Dora Pelczer
Latest round: €143,462
Stage: Pre-seed
Investors: Hiventures
Total funding: €42,350
Momfident (Bulgaria)
About: AI-powered virtual psychological assistant designed to support maternal mental health for new mothers during pregnancy and early motherhood. It offers customized self-help, mood screening tools, and evidence-based emotional support through a mobile app.
Founders: Zhenya Dimitrova, Stoyanka Cherkezova-Mateva
Latest round: €400,000
Stage: Pre-seed
Investors: N/A
Total funding: €400,000
Soula (Belarus)
About: Empathetic AI provides mental health prevention tools specifically designed for women, utilizing neuroscience-based interventions and tailored communications. A personalized wellbeing program is generated from the user’s Neurobalance assessment, with future capabilities including audio and video generation.
Founders: Natallia Miranchuk
Latest round: €129,630
Stage: Pre-seed
Investors: N/A
Total funding: €1.04 million
Your KAYA (Poland)
About: Offers a customizable subscription service for eco-friendly products aimed at menstruating individuals, promoting wellness for both body and mind.
Founders: Kaja Rybicka-Gut, Marek Gut
Latest round: €1.04 million
Stage: Growth / Expansion
Investors: bValue Fund
Total funding: N/A
MIM Fertility (Poland)
About: Develops AI-powered applications that enhance the efficiency of IVF clinics and labs, improving the accuracy and cost-effectiveness of fertility treatments. The flagship product, an AI/ML software platform, assesses embryo implantation potential using images or videos, featuring automated evaluations and advanced analytics.
Founders: Ula Sankowska, Piotr Wygocki
Latest round: €1.73 million
Stage: Seed
Investors: Tangent Line Ventures
Total funding: €1.73 million
Snuggs (Czech Republic)
About: Designs period underwear that offers comfort and support with a variety of styles to suit different preferences, using eco-friendly materials and ethical production practices.
Founders: Thomas Zahradnik, Linda Sejdova
Latest round: €5.2 million
Stage: Growth / Expansion
Investors: TripleB, angel investors
Total funding: N/A
